Category Archives: Resources

Desert Plum

As some of you know, we’ve had a range of colors over the years that have been discontinued for one reason or another. Often times, this is because of inconsistency in a pigment’s performance or a lack of availability in … Continue reading

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A (Fun!) Valuable Marketing Tool…

Recently, a friend sent me an email inviting me to join a website. My first thought was, “Please no. I don’t need any more reasons to be online!” Then I went and visited the site…and I agree that it’s a … Continue reading

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Get the Look – Raw Concrete

Image Source – Nested Yellow A client recently posted a comment on a blog post that I felt would be a worthy feature here in my little color corner. Occasionally, I receive calls asking how to achieve the look of … Continue reading

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Secret Color Weapons

Occasionally, I receive calls from customers who want to adapt a color to fit their needs. Often times, the color is close to what they want, but they need it to be slightly lighter, darker, brighter, cooler – you get … Continue reading

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Learning About Pigments

Image Source Today, I received a call from a plasterer curious to know more about our pigments. I gave him a typical answer, letting him know that we source our pigments from American companies, most of which are produced in … Continue reading

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Color Resources for “Smart” People

Smart phones. Touch pads. It seems they’re all the buzz these days. I don’t know exactly how many of you use these mini super-machines, but this post will be much more useful for those of you who do. In this … Continue reading

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Like Costco, Only Dustier

I was in the middle of a conversation with a coworker today when I realized I’ve never shared a valuable little known fact with readers here on the blog:  We sell our pigments in bulk quantities. Oh, and it’s cheaper. … Continue reading

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Contractors…Help us help you!

In addition to my typical duties as a color specialist, I also frequently field questions from customers in need of technical help with American Clay. As the manufacturer, we probably get the biggest variety of technical questions than probably any … Continue reading

Posted in How-To, Resources, Troubleshooting | 1 Comment

One Color, Three Ways – Mojave

A ways back, I featured a post about American Clay’s least popular colors. In this entry, I’m taking one of the colors from that list and combining it with some others in our standard line to give it a new … Continue reading

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Distinctions Between Clay Artisans

Today’s blog entry will address a topic that could help a variety of our readers by: Making the process of choosing a clay applicator/artisan an easier process for clients Giving applicators who are listed on our website an easy way … Continue reading

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